Sales Coaching

Sales coaching is a personalized and ongoing process aimed at improving the performance, skills, and effectiveness of sales professionals. It involves one-on-one interactions between a sales coach and a salesperson, focused on providing guidance, feedback, support, and encouragement to help the salesperson reach their full potential and achieve their sales goals.

Executive Coaching. As a CCO or commercial manager, you sometimes feel torn: you pursue the goals of your organization, and you also want to be a people manager who builds trust and connection — in the Orchestration Era, also as an Orchestration Coach. In this coaching process you will gain an in-depth insight into yourself. In a number of intensive sessions you will be able to uncover the underlying beliefs, motives, assumptions and allergies. You set goals and change habitual behavior. Duration: online sessions of 2-3 hours. € 450 per session excl. VAT. 

Business Coaching. As a sales professional, you sometimes encounter a series of commercial challenges where a business coach can help provide direction toward a solution and act as your critical sparring partner. A business coach thinks through operational, tactical and/or strategic dilemmas with you. He or she has a good dose of experience and thorough industry knowledge and knows what you will encounter in your daily practice. For both team and individual coaching. Duration: choice of 6, 9 or 12 hours. € 185 per hour excl. VAT.

Coaching-on-the-job. In this form of coaching, the coach guides the salesperson during his or her customer visit or listens to (incoming/outgoing) customer service calls. Coaching focuses on both effectiveness and quality "in the field." Benefits: time savings for the manager, sales continues uninterrupted, an independent outside perspective, and real conversations — which can be expanded with video calls to keep a finger on the pulse. For Orchestration Selling™ participants, this ties into the Personal Orchestration Playbook. Duration: half a day (morning or afternoon). € 650 per half day excl. VAT.

PIP Coaching. A Performance Improvement Plan (PIP) is a formal document stating any recurring performance issues along with goals that an employee needs to achieve. A Sales PIP can be used to achieve specific (input/output) goals with individual salespeople, where coaching and video calling are part of a Sales PIP process. A Sales PIP is meant to give a salesperson concrete ways to turn their output around, simply by knowing what they can do to improve. Duration: sessions of 2-3 hours. € 360 per session excl. VAT.